This non-transfer lip liquid enriched with goodness of Dermacryl® 79, which is a strongest film former that makes this unique formula waterproof and smudge proof. A flexible no-fade film is formed which gives non-transfer, long-lasting effect and is only removed by using a mild cleanser. Amaze® XT is an anionic film-former which serves as both fixative and thickening & suspensive agent. Dry-Flo® TS helps in quick drying, keeping lips soft.

Discover our purifying black solid cleanser, enriched with bamboo charcoal powder, a natural ingredient with powerful absorbing and purifying properties. It helps eliminate impurities and excess sebum. The combination of jojoba butter and sumac wax creates a melting texture on application. Thanks to a natural, gentle foaming agent adapted to oil-rich formulas, the soap bar transforms into milk on contact with water and rinses off easily, leaving skin clean, soft and protected.

A liquid eyeliner inspired by the classic calligraphy pen for drawing the finest lines and achieving perfect definition. This waterproof liquid eyeliner pen features Dermacryl® 79, one of the strongest film former, that makes this unique formula waterproof and smudge proof. A flexible no-fade film is formed that doesn’t peel off and is only removed by using a mild cleanser.

This toner delivers a refined blend of gentle yet potent actives that align seamlessly with Korean skincare’s focus on hydration, radiance and skin resilience. At its base a 90% water phase infused with ElfaMoist® AC, a cutting-edge humectant that mimics the skin’s natural hydration mechanism for long-lasting moisture. This formula is boosted with Actipone® Alpha Cranberry CA, a botanical extract super rich in antioxidants and fruit acids that help brighten, purify and gently exfoliate the skin. BabyColla is a flower extract which reduces the signs and aging and boosts collagen density. Nipaguard® PE 9010 provides product protection. Prestige® Gold Glow is the gold mica providing the aesthetically pleasing look.

At a time when the future of cosmetics is turning towards climate change, SMART CLEAN combines sustainability and performance by integrating ingredients derived from upcycling, sourced sustainably, locally, produced by green chemistry or using eco-responsible processes.