BEAUTY UNMASKED is a dissolvable, biodegradable sheet mask made from over 98% natural ingredients. The cellulose gum film, made from Cekol® 150, is infused with two water-activated actives, eliminating the need for a separate essence. AquaCacteen nc is a potent moisturising and soothing ingredient derived from organic cactus, known for calming irritated dry, itchy or red skin, and being deeply hydrating. Hydroviton® Plus 2290 acts as a “water magnet” to lock in moisture for 72 hours, keeping skin smooth, plump, and youthful-looking

This particular formula looks like an oily gel but it is in fact an oil-in-water emulsion, with a lot of internal oily phase (from 60 to 70%). It is possible to obtain such a high oil load thanks to Pellicer™ L-30 which has a gemini structure thus allowing it to emulsify up to 70% of oil. Instead of being white as a traditional emulsion, a high amount of glycerin allows this cream to be transparent thanks to the adjustment of the refractive indexes. When applied on the skin, this gel-like texture will transform into oil, and then into milk when rinsed under water, leaving a nourishing skin feel thanks to the benefits of Neossance® Squalane.

At a time when the future of cosmetics is turning towards climate change, SMART CLEAN combines sustainability and performance by integrating ingredients derived from upcycling, sourced sustainably, locally, produced by green chemistry or using eco-responsible processes.